Here is exactly how I started a business. I go in depth into all of the tasks I completed and how long it took me to launch my first product.
I have previously shared stories on how I started my very first business, but I haven’t shared any stories on how I started my current business, my personal brand, KathKyle.com.
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Today I’m going to walk you through all of the tasks I completed to get to the stage where I was ready to launch my first product.
You can either read this post below or listen to the audio version. Click the button below to listen to my podcast episode and click here to subscribe to my podcast.
You can also watch a summary of this post in the video below if you just want the highlights. Click here to subscribe to my Youtube channel.
Today You Will
- Understand the tasks involved in starting an online business
- Get an idea of how long it takes to create a new business online
My Name is Kath Kyle. I’m the author of STAMP Goals book and I’m so happy that you’re here.
- I Help Content Creators And Changemakers Manifest Business Success Through Spirituality, Self-belief, And Strategy
- I Help You Master Your Marketing, Manifestation, And Money Mindset
What Are You Struggling With?
Have you ever wanted to start a business? Or maybe you’ve started a business but haven’t yet got to the stage where you’re launching a product? Or perhaps you launched a product and it didn’t sell as well as you thought it would so now you’re feeling a bit stuck?
How Long Did It Take To Launch My First Product?
I started my personal brand in October 2019 and I launched my first product in July 2020.
Yes that is a long time between starting and launching a product, 9 months, but I have to point out that I didn’t actually work for 5 of these months at all on my business because I spent 2 months solely focused on moving house and doing house viewings, and then another 3 months homeschooling my kids in lockdown.
So it really only took me 4 months to get to the point where I was ready to launch so I think that’s pretty good going for a brand new business.
I also wasted a lot of time changing my mind about my niche several times and working on 2 products that I didn’t actually launch straight away.
Another thing to bear in mind is that I also have other businesses to run and I only work part time hours normally, so if I had been working full time I probably could have launched my first product within 1-2 months.
Now I’m going to break down the tasks that I completed each month in my business that I wanted to get done before I launched.
Another thing to bear in mind is that I ended up doing a lot of these tasks 2-3 times.
That is because I changed my mind about my niche about 3 or 4 times during this time period while I figured out what I was really passionate about.
I started off focusing on working less and earning more, then I graduated to productivity, then I moved on to goals for business, and finally I settled on manifestation for business which I feel incorporates all of the previous subjects under the one subject anyway.
Because to be able to manifest business success, you have to be focused on manifesting more while not burning yourself out, you have to be productive and focused on your work, you have to be driven by achieving something more, and it makes sense to write down what you want to manifest in terms of writing down your goals.
So I feel like manifestation ties all of these subjects together very nicely.
Manifesting in business is about mindset but also about doing what is needed so it really incorporates all aspects of building a business.
Tasks Completed In October
- Went through the 30 steps to planning my dream business which included planning my signature course, Dream Business Blueprint.
- Created a course slide template using Google Slides.
- Wrote my lesson headings and descriptions
- Outlined my offer framework
- Set up my homepage, wrote my bio, and strapline
- Set up G- Suite for new branding for my email address
- Created social media templates
- Created an editorial calendar
- Create a blog post call to action template
- Created a related links document for blog posts
- Created a content creation template document
- Planned my Youtube channel branding
- Created a bank of story ideas
- Published a contact page
- Wrote and published my about me page
- Did an experiment with Tailwind tribes
- Came up with some Content Crates for blog topics
Tasks Completed In November
- Started my KK Instagram channel
- Created a resources page for my website
- Signed up for affiliate accounts for all of the online tools that I use
- Created a new file storage organizational system for Google docs
- Added pixels to my website
- Added legal pages to my website
- Created a spreadsheet template for storing all of my business information
- Set up new systems for my business
- Set up an email list with Active Campaign and created a welcome email autoresponder
- Created a document full of my own concepts and ideas. I totally forgot I did this, and I love what I wrote. Here are some examples of my own idioms. These are quotes I invented and I’m definitely going to use them much more often in the future.
- Don’t put the launch before the plan.
- One email subscriber is worth ten social media followers.
- Better on time than perfect
- Don’t kill the creator who creates the killer content
- Don’t put all your eggs in someone else’s basket. Make your own basket.
- Scale-up while the going is good
- They give you an inch and you go the extra mile
- Good things come to those who believe
Tasks Completed In December
- Created the first 5 lessons for my course. To record my course, I use a slideshow and record my screen. I use Screencast-o-matic to record my screen.
- Wrote a sign off for my videos
Tasks Completed In June
- Created my first product, a mini course called Millionaire Mindset Takeover
- Created a launch plan to launch my 2 new products next month
- Created a new product autoresponder for customers
- Wrote launch emails to my list
- Created a sales page using Thrive Architect.
- Created all marketing materials
- Created graphics for the product and the promotion. For my graphics, I get all of my stock images from Envato Elements. I use Stencil app to create all of my marketing material as it is SO quick and easy to use, especially when you don’t have a good eye for design and don’t have a designer.
- Edited all of my branding as I changed my branding for the 3rd time
- Created new opt-in freebies for subscribers of my list. I use Thrive Leads to create my opt in pages.
- Created another new training to sell called Time Expander
- Set up Facebook ads to promote my product
- Set up a live screening page for my event
- Created daily Instagram posts and scheduled those using Later.com
- Created a third product called Brilliant Business Brain Stamps
- Planned blog posts
Tasks Completed In July
- Started my Youtube channel and started publishing regular videos
- Completed all marketing tasks for Brilliant Business Brain Stamps
- Created another product, Money Time Bundle, and did the marketing for that
- Started a TikTok account
- Launched my first and second products this month
This now takes us up to the point where I launched my first product.
But I’m just going to carry on and give you a quick recap for the next couple of months, because I am going to do an individual content piece focusing on each month in turn from October 2020 onwards to report on my income and goals that I achieved in a bit more detail.
Tasks Completed In August
- Created videos, blog posts, and TikToks
- Moved all products to the Thinkific platform from Clickfunnels and Shopify
- Created new sales pages for all products
- Took 1.5 weeks off on vacation
Tasks Completed In September
- Carried on creating content
- Created 25 new lessons for Dream Business Blueprint Course, and finished the course
- Created hashtag banks for Instagram and TikTok
- Created course learning material including workbook, checklist, and bonuses
- Created graphics for my new course
- Set up a beta tester system
- Searched for beta testers
- Created infographics template
- Created new content slide deck template
- Moved my project management system from Trello to Asana
- Created a new content piece template using Google Docs.
- Created new blog post template
- Created new email template
- Found music for my podcast on Envato Elements.
- Set up a new website, manifestbusinesssuccess.com for my podcast and signed up for a new domain name. Set up hosting with Siteground.
- Planned my content for the next 3 months
- Learned how to use new social media sharing apps
As you can see, there are SO many steps involved in setting up a new online business, and I hope this has given you some pointers in terms of the kind of tasks you need to be doing when you set up a new business.
Next week I’m going to be starting my new series, my monthly manifestation report where I’m going to be going into details about how much this new business earned, what goals I achieved, how I did with my 3G STAMP goals, what went well, what didn’t go so well and what my thoughts were at the time. And my very next content piece is showing you exactly what 3G goals are, and I’m really excited about that.
Now that you have learned the exact tasks I did to launch my very first product, you might be wondering what the 30 planning tasks were that I did back in October that set my business up for success.
Watch my FREE workshop and get my FREE workbook where I walk you through my complete process of planning the business of your dreams in just 30 days.
My whole business is based on this planning system so that’s why I share this with you as it’s so important when it comes to the success of your business.
This is part of my premium course, Dream Business Blueprint, and I’m only making this workshop free for a limited time, so grab that while it is still available.
You are going to be so glad you did.
Business Planning and Goal Setting is a massive passion of mine, and I have many more posts and videos to help you reach your goals so stick around and see what else I can help you with by checking out the links below.
Related Resources You Will Love
- How I Started A Business (ALL The Steps I Took To Launch)
- 3G Goals: 3 ESSENTIAL Business Goals You Need To Set For Growth
- October 2020 Manifestation RESULTS: Income Report, Goals Update & Reflection
- Gratitude Goals: How To Set Revenue Goals WITHOUT Fear Of Failure
- How I Figured Out How To ACHIEVE Big Goals By Letting Go
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